A workshop for texas small business owners

Build your own AI-assisted lead-gen system, in one day, and own it.

We give Texas small business owners who’ve never had a real lead-gen system one day to build one themselves — AI-assisted, fully theirs, with nothing left running that needs us afterward.

Sound familiar?

Two ways small business owners end up here

You’ve never had a real system

Maybe a Facebook page you don’t post to and a website nobody wrote. You’ve heard “AI” everywhere for two years and you’re tired of the noise — you just don’t know where to actually start.

You’ve tried AI tools, but nothing stuck

You’ve used ChatGPT for an email or two, but you’ve never turned it into an actual system. You’ve been burned by a subscription that promised automation and delivered a glorified chatbot.

About Own It

We wasted thousands finding this out the hard way.

Frank Duran is a licensed Texas Realtor, Real Broker LLC — founder of 1st Home Texas, serving San Antonio. Over a decade in financial services, over 20 years in digital experience design.

Richard Valadez is a licensed Texas Realtor, Real Broker LLC — founder of Texas HomeFront Realty, serving San Antonio. Over 2 decades in financial services, over 26 years in digital experience technology and product management.

“As we tried to create lead gen pipelines for our own small businesses, we learned what to do and what NOT to do, including wasting thousands on pre-packaged AI tools with big promises. As we shared what we learned with fellow small business owners, we realized there was a need and an opportunity to be of service to our fellow small business owners.”

How it works

One day. Five parts. Thirteen steps.

Each part hands something real to the next — by the afternoon you leave with a working system, not a framework to go implement later.

Know Your Customers

Name your ideal customers and find them without overspending.

Build Your Identity

Mission, look & feel, and your own founding story.

Build What They See

Your free giveaway and your website.

Get Found, For Free

Social bios, LinkedIn, and a posting plan.

Keep It Running

Connected tools and simple graphics, without babysitting them.

What you walk away with

  • Two real ideal-customer profiles, written for your business specifically
  • A one-sentence mission statement that couldn’t describe a competitor
  • A free giveaway outline and core website pages
  • Every social bio rewritten, plus a real posting plan
  • A written 30/60/90-day plan for anything you don’t finish live

No agencies

You build it yourself, live. Nothing is handed off to be finished later.

No subscriptions

A single fixed price. Nothing recurring, nothing to cancel later.

Yours to keep

No login, no dashboard you depend on us for. It’s your business.

Questions

Frequently asked questions

Do I need to be technical or already know marketing?

No. Own It is built for owners with no marketing or technical background. Everything is explained in plain language, and you’ll be typing real prompts into an AI chat tool, not writing code.

Is this a subscription or a one-time cost?

One-time. There’s a single fixed price for the workshop and nothing recurring afterward. Everything you build is yours to keep, with no login and no monthly bill.

What do I need to bring?

A laptop, a free account with an AI chat tool such as Claude or ChatGPT, and whatever you already have for your business — a logo, brand colors, or existing social accounts. If you have none of that yet, that’s fine too.

What if I don’t finish everything in one day?

Partial progress still counts. You leave with a written 30/60/90-day plan for anything you don’t finish live, built from the same prompts you used in the room.

Is this an agency pitch in disguise?

No. You build everything yourself, live, in the room. Nothing is handed off to be finished later, and there’s no retainer or ongoing contract to sign.

Reserve your seat

Own It: The One-Day Brand Workshop

Oct. 10th · 9am · San Antonio, TX

FREE $500 · one-time, no subscription

Online registration is coming soon. For now, e-mail us to reserve your seat.